WWF-Malaysia, together with partners Association of Wedding Professionals Malaysia (AWP) and Shark Savers Malaysia (SSMY), announced their consumer engagement on shark-fin consumption reduction through the “Wedding without Fins Project.” The objective of this project is to encourage the wedding industry to be stewards and inspire wedding couples to go fin-free at their wedding ceremonies.  

Photo credit to Armadale Weddings

WWF- Malaysia urges restaurants, retailers and hotels to adopt a dining policy by removing shark fins from menus or substitute it with alternative ingredients. Businesses plays a role in shifting the market demand by reducing the availability of shark fins in their businesses.  

Photo credit to WWF- Hong Kong

The State of the Auspicious Soup

For many generations, it has been considered a delicacy, sometimes known as 'the auspicious soup', and is a symbol of luxury, hence its immense popularity during special occasions, in particular weddings.

Photo credit to Yeh Poh Chung (Wondrous Vision) 

Learn more about sharks and sustainable seafood here



An information hub on sharks in Malaysia. Check out some of these interesting fact sheet to expand your understanding on sharks.

© James Morgan


Conserving Sharks 

Find our more about WWF Global Shark and Ray Initiative in striving to restore the balance between humans and sharks. 

© Antonio Busiello


Save Our Seafood

Already fin-free? How about joining the sustainable seafood movement to ensure that our future generations will still be able to feed from the sea.

© James Morgan

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